Advanced Social Media Marketing
Become master of Social Media, Content Marketing and Creative Designing
Know Training Modules

The Perfect Training Program For Local Business Owners, Homepreneurs, Small Business Owners And Housewives


Strategic & Actionable Training Module Content

Module 1

  • What is Digital Marketing
  • Why Digital Marketing
  • Traditional v/s Digital Marketing
  • What is Marketing
  • Marketing process
  • Values and Satisfaction in service industry
  • Selling v/s Marketing
  • Media selection
  • Strategic implementation of Marketing Mix and PLC
  • Types of consumer market customers and their buying decision process
  • Organizational buying decision process
  • How to define annual marketing budget
  • Bases for Segmentation
  • Targeting and Positioning
  • Positioning errors
  • Gap model
  • Dimensions to create a brand

Module 2

  • Why Social Media
  • Social media history
  • Facebook:
  • Why Facebook
  • Facebook engagement model
  • Facebook Business page types
  • Optimizing business page – checklist
  • How to get organic page likes
  • Types of posts
  • Facebook Insights
  • Setting up pixel – base and event specific
  • Setting up offline audience
  • Retargeting list
    Facebook ad campaigns – planning and execution
    Monthly editorial
    Decoding Instagram algorithm
    How to get organic results
    Instagram post funnel
    Instagram story funnel
    Story design apps
    How to generate and use Hashtags
    Monthly editorial
    Optimizing LinkedIn profile
    Decoding profile algorithm
    Steps to create awesome master profile
    Business page for marketing
    Optimizing business page
    Showcase page
    Optimizing group
    LinkedIn Ads planning and execution
    Custom audience
    Remarketing list
    Conversion setting
    Monthly editorial
    Twitter profile optimization
    Types of tweets to get organic result
    Twitter funnel
    Twitter tools
    List creation and leveraging content
    Moment creation and optimization
    Remarketing list
    Conversion setting
    Twitter Ads
    Monthly editorial
    Why Pinterest for marketing
    Profile optimization
    Strategy to create boards that attract followers
    How to get organic followers
    Types of pins
    How to optimize ‘Tried’
    Understanding infographics
    Infographics tools
    Monthly editorial
    How to optimize YouTube channel
    Optimization checklist
    Optimization of info cards and end screen
    Decoding algorithm
    YouTube audience behavior
    Algorithm factors correlating with YouTube search ranking
    Competitor analysis tools
    Tags and optimization tools
    Algorithm hacks
    Type of content on Snapchat
    Use of Features in Marketing
    How to increase followers?
    Location Map for Business
    Bitmoji Avatar
    ghostcodes – Follower’s purpose
    Snapchat Ads – Instant & Advance
    Geo Filter & Moment Filter
    Must to-do list for business on Snapchat

Module 3

What is inbound marketing
Inbound methodology
What is content
6WH model of content marketing
Identifying Buyers persona
Understanding Buying cycle
What is blog
Blog structure
How to write a successful blog
How to optimize blog for SEO
What is case study
Steps to write a case study
How to execute case study on website
Why Email
How to get Email IDs
Steps to start Email marketing
Email dripping model

Module 4

  • Introduction to design
  • Color Theory
  • Font Psychology
  • How to create Ad Images that gets clicks
  • Social Media creatives – Do’s & Don’ts
  • Online tools and websites for designing
  • Basics of Photoshop & Adobe Illustrator

For Whom this Course is Designed?



 College students who loves marketing and social media both!


If you are running a small business from home and struggling with heavy marketing budget of print and other media, you must enroll for this.


Social media offers the widest possible opportunities to work as a freelancer.


Working professionals like marketing professionals, coaching class owners, chefs, consultants, engineers, CAs etc can learn this program. This is an ideal course for people who wants to do personal branding.

Entrepreneurs/ Business owners

The entrepreneurs who want to leverage power of social media and content marketing. Learn by yourself and implement too.

How Does Advanced Social Media Marketing
Course Help You?


Social media platforms have a large user base all across the globe. You cannot grow your business by just becoming digital creator. You must know the marketing aspect of social media. This course will help you understand the branding and marketing aspects of social media thoroughly.


Learn how every platform behaves

Steady growth

Grow your small business steadily

Personal brand

Stand out as a leader in the crowd with your strategies

Earn money

Reach out to your target customers on social media


With more than 28+ years of cumulative experience of our trainers, we nurture our students with our experience and knowledge. Our custom training modules for every social networking site gives better understanding of the marketing perspective.

In-depth training for each social media platform
In-depth Social Media Ad planning and campaign
Content marketing expertise
Organic result building

What our Past Students Said


Learn Advanced Social Media Marketing